You want more freedom. Leadership coaching for executives and entrepreneurs ready to lead their business, family and life with more freedom.

Do I have what it takes?

Am I enough? How do I get what I want?

You’re asking questions like this every single day. You have big hopes and bigger dreams for your work and your life. You want to show up as a powerful, effective, and authentic leader. You crush goals and wonder, ‘Is this all there is?’. You’re climbing the ladder, But…

Leading is hard . . . and you’re not sure if you’re cut out to be the leader you want to be. You feel like an imposter who is going to be found out.

Our work together helps you discover your unique potential as a leader. 

We go deep and wide to explore a concept you won’t find in any other leadership curriculum. 

It’s called Eleutheria, and when you learn how to unleash this in your career and in your life, you find the freedom to become the leader you need to be (with the freedom you want).

Personal Life Coach

Personal Coaching

Are you ready to overcome the inner voice of doubt that is saying, “Do I have what it takes?” The struggle of leaders is real. As your organization grows there are more demands. 

You need new RHYTHMS for life and work. PIVOTS come and you need to handle them. Still, in the back of your mind is the question – Am I enough?

What I do is what I believe

You have the power to change and create margin in your life so you can build the life and relationships you want.

After spending more than 20 years as a pastor and leader and earning a Master’s Degree in Leadership, I have coached, mentored, and trained hundreds of entrepreneurs and leaders in Executive positions.

These leaders have discovered the power of Eleutheria and it has changed their life in ways they did not expect.

  • One executive’s career had shifted radically and his marriage was heading towards divorce. Today, the marriage is stronger than ever and he is experiencing freedom he did not think possible.
  • Another entrepreneur had bottom line decisions to make (some regarding staff). The business was hemorrhaging resources. Today, his staff is larger and profits are up.
  • A Vice President had been picked as the next CEO. She wasn’t even sure if it was what she really wanted. Today, she is experiencing freedom as she leads a team she loves and travels to experience cultures and food with her partner.

My name is Jason Rhoads

My name is Jason. I love adventure. Getting into the outdoors – mountain biking, trail running, standup paddle boarding, kayaking, hiking, snorkeling, etc.

What I do is what I love. Sometimes I am a Coach, sometimes a mentor, other times a trusted advisor. No matter how I am needed; I serve entrepreneurs and leaders who struggle in one or all three of these areas: Rhythms, Pivots, and Confidence.

The end result of work with clients is something I call Eleutheria, which is a Greek word for Freedom that means: Live as you should, not as you please.

Bringing together my passions of serving clients and adventure, I serve clients through what I call Adventure Coaching. This can be through a simple hike during a session, or a standup paddle board ride. Sometimes I go with clients on a personal 3 or 4 day retreat to do some deep work.

I recently went to Moab Utah with a client where we ate together, hiked together, laughed, he experienced deep reflection and we ran a half-marathon through the desert.

Every adventure and every personal retreat is custom for each client. Doing work with clients outdoors brings clarity in life, relationships and work.

My coaching is powerful because clients trust me and because no topic is out of bounds, no question is off limits. I see things that most people don’t see and ask the questions many are uncomfortable asking. It’s in the discomfort that transformation and freedom can happen.

Why Choose MicroShift


Most believe a coach to be eager for clients they can inspire to do great things. I look at things differently; I work with clients that inspire me. I strive to develop a client base that is filled with passion and purpose that goes to their very core. If that is you, we should talk!


Growing up in Southern California, I have a certain ‘vibe’. It’s more informal than some in high level leadership positions might be used to. I’m down to earth. I like to laugh, have fun, and enjoy life. But in the same conversation, I am very capable to challenge and be quite direct. It’s who I am and I’m quite comfortable in my skin.


I live out my convictions of belief, ownership, resilience, and discipline. Living these convictions daily has allowed me to build a coaching practice of invitation and referral clients that desire to live with freedom.


After spending more than 20 years as a pastor and leader, I have coached, mentored, and trained hundreds of people. Leadership is my passion. As John Maxwell said, “Everything rises and falls on leadership.” I believe that to be true and, intuitively, you believe it is true too.

I pair more than 20 years of leadership experience with a Masters Degree in Leadership. As an avid learner, I read and study leadership to stay on the forefront of leadership and coaching.

Client Experiences

After 6 months of coaching with Jason, I felt more clarity in my goals, my work life balance and my personal attitude toward life. Thanks to Jason I got through some very challenging months both at work and home.
Landra Macy
Financial Advisor
I have had the great benefit and pleasure to work with Jason over the course of the last year, as instrumental in helping me assess career options, navigating a major relocation for my family and stepping into a new executive leadership role.

Jason is incredibly intuitive, a wonderful listener, and highly pragmatic. He served me as a thought provoker, a strategist and most of all a valued cheerleader, as he guided me through several twists and turns in this recent season of tremendous personal and professional change.

He had a way of repackaging my sometimes confusing thoughts in a way that added meaningful direction, especially during a very chaotic period in my life. Jason was instrumental in helping me see the best in me and helped guide me into a path of building a plan to my strengths and passions to work in for my career. He has clearly found his calling as an executive and transition coach, and I look forward to more engaging time in the days ahead.
Tim Chambers
Global non-profit leader
Is professional growth hard? Could it be both fun and rewarding? Jason Rhoads of MicroShift Coaching helped me develop new insights and skills for my business. It was hard work, but Jason made it enjoyable with powerful questions and personal conversations. I highly recommend him to every person seeking to grow – professionally or personally. Jason can support you as you achieve your goals.
Mark Haines

Online Leadership Trainings

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